Tuesday, January 5, 2016

SFAC Fair Trade Online Site In Jacki Zehner’s Advice Column

Happy New Year everyone! Thank you so much for your donations and support through shopping with us year-round.  We are truly grateful.

Jacki Zehner is a well-known and highly regarded writer and activist for women’s and girls’ rights, working towards a more gender-egalitarian world. She was  formerly a market strategist on Wall Street.

In a recent December 2015 column she wrote a column on Shop Your Values 2015 that discussed the power of women shoppers.

She wrote: In the hustle and bustle of the holiday season, it can be easy to forget that every time you spend a dollar, that exchange is an exchange of power. Companies understand this well, and they spend billions of dollars every year trying to convince you to give them your purchasing power. Who are the main shoppers? Women. We make 75-85% of all purchasing decisions, which adds up to trillions of dollars that we could be using to support our values. Your dollars can make or break a company, brand, or consumer item, so what if we all started using this power as a way of supporting our values in life? What if we used our spending dollars to hold companies accountable, and as a means of enacting social change? That’s what shopping your values means, and the possibilities are endless.

For me personally, shopping my values means supporting gender equality and lifting up women and girls around the world. …This may seem like a daunting challenge to throw into the mix, but in reality, it’s actually very easy to purchase great gifts, while at the same time knowing you are directly supporting families in places that lack robust economic opportunities. When looking for gifts, look no further than Rising International, Plum Alley, Indigo Africa, the Akola Project, Made by Survivors, Prosperity Candle, the Nomi Network, Soko, Same Sky, or Shopping for a Change. Each one of these organizations sells incredible handcrafted gifts such as jewelry, clothing, baskets, crafts, tote bags, and silks, all of which have been made by women in impoverished areas all around the world.

We now have tremendous New Year’s Sale going on at our site, so please visit for a great choice of remarkable deals and bargains. Prices on all Tagua and Horn Jewelry are so low you will think we’re nuts. Also, please be sure to take a look at our Baby Collection and our Purses, Handbags and Totes section.

Please visit us frequently during 2016 as new selections will arrive throughout the year. Like us on Facebook and recommend us to your friends. Shopping for a Change is a 501 (c)(3) nonprofit organization.


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